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Searchalytics Lead Management Privacy Policy

Effective Date: May 27, 2025

This Privacy Policy applies specifically to users of Searchalytics Lead Management, our CRM and lead management platform. It explains how we collect, use, store, and protect information entered into the platform by our clients and their users.

This policy does not apply to the general use of localwebdesign.com. For our website privacy policy, please visit localwebdesign.com/privacy-policy.

1. Information We Collect

When you use Searchalytics Lead Management (the “Platform”), we collect and process information in the following categories:

User Information:

  • Name, email address, phone number, and business contact details

  • Login credentials and role-based access settings

Lead & Client Data (Collected by You):

  • Contact records (names, emails, phone numbers)

  • Form submissions and survey responses

  • Appointments, notes, tags, and interaction history

  • Communication records (emails, calls, texts, voicemails)

Usage & Activity Logs:

  • Login timestamps and device info

  • User behavior within the Platform (e.g., dashboard usage, workflow interactions)

  • IP addresses and browser/device details

Third-Party Integrations:

When connected, we may collect or sync data from services like:

  • Google or Facebook Ads (lead form imports)

  • Calendars (Google Calendar, Outlook)

  • Communication services (e.g., Twilio, Mailgun, Stripe)

2. How We Use Your Data

We use collected data to:

  • Provide and maintain the Platform

  • Deliver features like contact management, workflow automation, calendar scheduling, and reporting

  • Improve system functionality, resolve bugs, and ensure a smooth experience

  • Communicate with users about product updates, support, or account activity

We do not sell, rent, or share your data with third-party advertisers.

3. Data Ownership

You retain full ownership of all lead and contact data entered into Searchalytics Lead Management. We act as a processor, providing the tools for managing, organizing, and communicating with your contacts.

You may export, modify, or delete your data at any time through the Platform. If you terminate your account, we offer options for data download and permanent deletion upon request.

4. Data Storage & Security

We use secure, industry-standard practices to store and protect your data:

  • Encrypted data transmission (SSL/TLS)

  • Restricted access via user roles and login credentials

  • Regular security audits and platform-level controls provided through our infrastructure provider

While we follow best practices, no system can be 100% secure. We recommend using strong passwords and monitoring your account access.

5. Cookies and Tracking

The Platform may use cookies or local storage to:

  • Maintain session logins

  • Save interface preferences

  • Track usage for analytics and improvement

You can disable cookies in your browser settings, though this may affect functionality.

6. Data Retention

We retain Platform data for as long as your account remains active. If your account is inactive for more than 12 months, we may contact you before removing data.

Upon request, we will permanently delete:

  • Your user account

  • All lead/contact data stored under your account

  • Any associated activity records

7. Communications and Notifications

We may contact you regarding:

  • Account updates or technical issues

  • Platform improvements or feature announcements

  • Support requests or data access actions

Marketing emails will only be sent with your consent and include an unsubscribe option.

8. Changes to This Policy

We may update this Privacy Policy from time to time. All changes will be posted on this page, and material changes may be announced via email or within the Platform.

Continued use of the Platform after changes constitutes acceptance of the updated policy.

9. Contact Us

If you have questions about this Privacy Policy or how we handle your data, please contact us at:

Searchalytics
Email: development@localwebdesign.com
Phone: 352-644-8066
Website: https://localwebdesign.com

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